Follow Us on Twitter

The Bloomsbury Festival

Event preview

HIDDEN Cities is presenting The Bloomsbury Festival from Friday, October 22 to Sunday, October 24, 2010.

One of London’s most culturally rich areas is celebrated with a weekend of live music, theatre, dance, walks, talks and food.

Bringing together The British Museum, Wellcome Collection and more than 60 other venues, The Bloomsbury Festival takes over the parks, squares and buildings of the area with a unique programme of more than 100 events and activities, all of which are free to attend.

Bloomsbury’s numerous squares will be brought to life with events including SOAS’s World Music Stage in Russell Square, featuring a programme of world class international music throughout Saturday.

Brunswick Square will be the site of an interactive art installation with unusual swings in the trees encouraging playful engagement with the surroundings. On Sunday afternoon, Lamb’s Conduit Street will be buzzing with the Holborn Street Party, with music, entertainment and food and drink from local producers and chefs.

There will be opportunities to uncover the secret stories and hidden spaces of Bloomsbury on a range of guided walks, with a secret tour of Charles Holden’s iconic Art Deco building, Senate House; a walk led by author Richard Barnett (Medical London) for Wellcome Collection exploring stories of fame, addiction and disease; and an exploration of the grisly history of St George’s Gardens complete with tales of bodysnatching, poisonings and executions.

Families will be well catered for with a programme of activities including a street dance competition hosted by Arlene Phillips, a glorious night time lantern parade, a chance to meet Axel Shleffer (illustrator of The Gruffalo and The Stick Man), digital workshops at the British Museum, mask making workshops, football training for under sevens, and a day of arts, crafts and cookery devoted to the humble apple!

A full programme of events can be viewed at

Times: Friday 6pm to Sunday 9pm.