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Bruno eases to top of US box office

Bruno

Story by Jack Foley

SACHA Baron Cohen’s gay fashionista Bruno has shot to the top of the US box office with an estimated $30.4 million.

The mockumentary, which follows an Austrian fashion model as he seeks fame and fortune in America, beat the opening total posted by Cohen’s previous outing, Borat, which amassed $26.5 million. However, Borat opened in far fewer cinemas – 800 as opposed to Bruno‘s 2,756.

Elsewhere at the US box office, Ice Age: Dawn of the Dinosaurs held steady at No. 2 with a further $28.5 million, thereby taking its 12-day total to $120.6 million.

While last weekend’s eventual champion, Transformers: Revenge of the Fallen, fell to third with $24.2 million – although after just 19 days, Michael Bay’s critically-maligned robot sequel has earned $339.2 million to become the biggest movie of the year [so far].

Bruno‘s opening – which was simultaneous with its UK debut – comes amid another round of controversy for Cohen, who appeared on Letterman last week to deny that many of his interviews and stunts were staged.

He also had to cut several scenes to avoid being given too restrictive a cinema rating.

Read our review of Bruno

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