Olympics heroes Mo Farah and Jessica Ennis help attract 17.1 million BBC viewers
Story by Jack Foley
A PEAK audience of 17.1 million cheered on Team GB’s gold medal rush on Saturday night (August 4, 2012), according to overnight data.
Mo Farah’s 10,000m triumph attracted the 17.1 million peak, while Jessica Ennis’s heptathlon success reached a high of 16.3m at 9pm.
Greg Rutherford’s long jump victory, meanwhile, grabbed 15.6m at 9.25pm.
The BBC’s evening coverage of the Saturday night track successes pulled in an average of 12.22m (51.4%) between 6.50pm and 10.10pm.
The figures combine BBC1 and BBC Olympics HD but do not account for crowds watching in pubs and on big screens, where Olympics fever has gripped the nation.
With Andy Murray triumphing on Wimbledon’s Centre Court to win gold against Roger Federer among the Sunday highlights of British success, the BBC was on course to enjoy another multi-million ratings success.